Friday, May 21, 2010

Nike World Cup Commercial


A new Nike World Cup commercial has soccer fans buzzing today, as well as advertising and film professionals. And it already has a million YouTube views and counting.

Dubbed "Write The Future," the ad is three-minutes long. It contains seamless transitions, a trip around the world, and cameos from Kobe Bryant, Roger Federer and Homer Simpson.

The commercial is composed by writer-director Alejandro Gonzalez Inarritu, who is often praised for his ability to weave multiple seemingly unrelated storylines into a larger theme.

See the new Nike World Cup commercial below, as well as other prominent ads from past World Cups -- by Nike and other advertisers. Which one is the best?